Secure quality coverage and utilise internal data and expert commentary
The Challenge
- Increase quality of backlinks referring to Perfect Stays website to improve overall SEO value.
- Utilise booking data and expert commentary for relevant newsjacking opportunities.
- Help increase shoulder season bookings.
The result
- Coverage in top-tier, high domain authority glossies including Harper’s Bazaar and Country & Town House.
- Coverage secured highlighting new properties in portfolio in Women & Home and HELLO! Magazine.
- Coverage secured in Luxury London and Luxurious Magazine utilising expert commentary on winter staycation boom and travel trend, ‘coolcationing’.