Lemongrass Marketing is a communications, sales & digital agency for the luxury travel industry. We are a growing, ambitious company & place great value on excellent client service.
The Senior Account Manager is responsible for leading communications activities for the consultancy’s travel clients – providing intelligent & well thought through counsel to our clients. This role is to develop & implement strategies & activities for clients. Providing direction to a team of executives to ensure optimum client satisfaction & exceptional service.
Report to: Senior Account Director/Account Director
Direct Reports: Account Executives
Hours: Full-time, Monday to Friday – events & travel may take you outside of this
Experience Required: 2 years experience gained within a PR/Marketing role within an agency or in-house
**Details on how to apply for this role are at the bottom of this page**
The day-to-day experience of working at Lemongrass Marketing is incredibly varied. The projects and campaigns that as a team we collaborate on, allow us to channel our shared passion for travel while at the same time developing our commercial eye for strategic leaps forward for the benefit of our clients.
Junior Account Manager
• Providing senior-level management & day-to-day direction of accounts & stepping up to act as deputy AD when necessary.
• Providing intelligent & well thought through counsel to clients on all aspects of their communications campaigns, including crisis communications, managing expectations & satisfaction levels
• Planning communications activities across the team, ensuring timely completion of allocated tasks & projects, addressing any barriers or issues preventing completion. Accountable for resource & capacity planning.
• Pro-actively managing & developing a portfolio of accounts from the initial opportunity, to securing the client & delivering an excellent service.
• Responsible for client servicing, planning & building long-term relationships with senior clients
• Providing support for strategic direction into campaigns & ensuring rollout of campaigns is effective & completed to deadline.
• Demonstrating proactivity to clients by spotting new opportunities & making recommendations on additional work or projects & selling these into clients.
• Building lasting relationships for Lemongrass Marketing & being responsible for growth of accounts.
• Problem shooting where necessary to achieve excellent results for clients.
• Maintaining the very best levels of client service & take responsibility for them including reporting, meetings.
• Ensuring clients receive value for money & that their business as well as PR objectives are kept at front of mind throughout all campaign work
• To support the Directors on new business efforts: demonstrate initiative by proactively recognising new opportunities & properties and work with the directors to activate these opportunities.
• To grow existing clients, identify opportunities & sell those into clients across portfolio & sales, PR, marketing disciplines.
• Ensure the efficient & profitable operation of your Account portfolio.
• Work with the other Account Directors/Senior Account Managers on capacity planning to direct the resources within the total team in order to achieve agreed fee & handling charge targets, maintain high levels of client satisfaction & develop the full potential of accounts.
• Regularly report to the SAD & MD on the progress of accounts.
• Ensure that all client services procedures are followed including monthly reporting & client meetings.
• Support the Company Culture wholeheartedly, role model our values, encouraging a positive & ambitious working environment.
• People Management responsibility for Account Managers & Account executives providing coaching, leadership & motivation.
Skills & Experience
• Established senior contacts with the luxury, travel & lifestyle press
• Significant recent experience of Travel PR, within an agency or in house
• Media Relations – Conduct effective media calls & maintain and develop lasting relationships with media; can advise team on how best to approach media to secure results for clients
• Client Handling – Ability to lead and manage client relationships effectively, in person, on the phone & via email.
• Writing – Demonstrate ability to research & write high-level & accurate copy – white papers, articles, comment, news releases, case studies, web copy, blog postings etc; excellent attention to detail;
• Experience of initiating, maximising & sustaining PR, Sales & Marketing plans with rigour & detail
• New business – Demonstrate ability to lead pitches from initial brief to submission & presentation
• Manage self & others – Excellent time management, ability to coordinate input of both junior & senior colleagues, willingness to ‘muck in’ when needed and participate in a wide range of tasks; able to delegate where necessary, ability to meet deadlines & ensure others meet deadlines, manage third parties. Also able to forecast workloads & ensure that results are met
Behaviours and attitudes
• Responsive, flexible & adaptable – Willing & able to take a lead to ensure team succeeds in fast-paced environment; able to effectively work across multiple projects & activities
• Positive – has a positive attitude & looks for solutions to problems or issues
• Intelligence – applies wider business knowledge & common sense to all situations
• Persistence – does not give up, gets problems solved, completes tasks
• Responsible – demonstrates to more junior staff how jobs should be conducted and is a shining example of how we want Lemongrass Marketing staff to be
• Proactive – self-starter, suggests solutions to problems or issues, able to self-motivate
• Demonstrating Team Spirit
• Demonstrating exemplary client Service
• Proud to do great work
• Wanting to learn & grow self and others
These duties defined in this Job Description are not definitive and may be subject to future amendments following appropriate consultation.
If you are interested in applying for this role, please send your CV & an accompanying cover letter explaining why you think you’re a perfect fit for the Lemongrass and send it to the HR Team at (firstname.lastname@example.org) or fill out the form below: